SPORTS

Indian sportsperson with brand value second only to Virat Kohli. Who is it?

India recently finished Tokyo Olympics 2020 with their best ever medal tally of seven. As a result several big companies are coming forward to support top athletes.

Javelin ace Neeraj Chopra made history by winning India’s first athletics gold medal at the event.

Parth Jindal, who is the founder of IIS and JSW Sports, said in an interview to a leading portal that Neeraj Chopra now has commanding endorsement value which is just second to Indian cricket captain Virat Kohli.

Jindal added that Neeraj’s popularity has jumped many times after he won the gold medal in the javelin throw event.

“We have over 20 different corporates who are supporting Inspire Institute of Sports run by JSW Sports, and I received phone calls from several of our supporters saying that they would like to double their efforts because of the kind of work that’s going on and the kind of results we have seen,” Jindal said in an interview to ET NOW. 

Sherjeel Malik

Sherjeel Malik is a content writer at Kashmir Digits. Apart from covering current affairs, Sherjeel likes to create content about sports and write opinion based articles.

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